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musıka

The premier B2B trade floor for Southern Africa

Your Trade Genius in Southern Africa.

3,000+ products sourced in South Africa and delivered to businesses in Botswana, Namibia, Zambia and Zimbabwe. Shop the store, or tell us what you need and we will find it.

Trucks crossing the South Africa to Botswana, Namibia, Zambia and Zimbabwe between a Johannesburg warehouse and a Harare market

Can't Find What You Need?

Tell us the product, the quantity and where it must be delivered. We source it in South Africa and come back with one quotation.

The Musika Store

3,000+ products in ten live departments, sourced in South Africa and delivered to Botswana, Namibia, Zambia and Zimbabwe. If what you need is not in the store, request it and the desk sources against it.

Coming soon

These categories are open on the trade floor. Request a product and the desk sources against it. Pharmaceuticals and chemicals stay restricted until certified suppliers are in place.

Three Ways In

A buyer at a desk writing a requirement, with a supplier's store behind

You Need to Buy

Post the requirement with the specification, quantity, destination and the date you need it. Our desk qualifies it and goes looking. You are not asked to find the supplier yourself. Buyers in Botswana, Namibia, Zambia and Zimbabwe order as registered Musika buyers.

For buyers
A supply yard with crates on pallets and a truck loading for the marketplace

You Can Supply

Register what you actually hold or produce, in what volume, from where and in what lead time. We bring you requirements that already have a buyer, a quantity and a destination attached. Suppliers sell on Musika as verified suppliers in South Africa.

For suppliers
A settlement counter with a rate board, a stamped instruction and a clerk

You Need It Settled

Once you accept a quotation, the order carries a payment reference into the payment environment. Rand or US dollar, with the rate that was actually applied kept on the record.

Payment and settlement

More Than a Store - a Trade Desk Behind Every Line.

A conventional marketplace has a cold-start problem. Buyers do not come because there are too few suppliers, and suppliers do not join because there are too few buyers. Musika starts from the other end: real buyer demand.

If a suitable registered supplier already exists, we go to them. If not, our procurement team sources one, verifies them to the level the transaction needs, completes the order and brings that supplier into the market for the next time. Every transaction makes the next one easier to match.

Technology carries the repeatable part. People carry the sourcing, the judgement and the exceptions.

A trade desk wall showing the request, sourcing and settlement lanes with staff working at it

From Requirement to Delivery

You state the goods, specification, quantity, destination and required date. It is recorded as an RFQ and given a reference.

We qualify the request and identify suppliers who can meet it on capacity, compliance and delivery.

You receive one buyer-facing quotation. It carries the goods at the quoted price, with logistics - freight, the border, clearing and duties - as its own charge, calculated on the invoice of what you require.

Acceptance creates an order with its own reference, linked to the quotation version you agreed.

The order raises a payment instruction into the payment environment. Amount, currency, rate and status are recorded against the order.

Collection, transport, border processing, clearing and delivery, with proof of delivery attached to the order.

The marketplace journey - a requirement written, sourced, loaded and delivered
5countries: one supply base, four markets
3,000+products in the store
5currencies: rand, pula, Namibian dollar, kwacha and US dollar
4languages: English, Setswana, chiShona, Chinyanja

The Money Is Part of the Order, Not an Afterthought.

Most marketplaces hand you a supplier and disappear before the payment. Musika keeps the commercial record and the financial record joined, so the order knows what was paid, in what currency, at what rate and whether it settled.

Musika owns the commercial side: requirement, supplier, quotation, order, documents and fulfilment. Our settlement partner provides the payment environment the money moves through. The two are deliberately separate systems with one shared reference.

A settlement counter converting rand and US dollar, with the payment rail running to a wallet on a phoneR$

Explore Musika

How It Works

From request to delivery in eight stages, with one quotation and one order.

See How It Works

Trade Floor

The Musika Store up front, and the open floor where buyers and suppliers post.

Open the Trade Floor

Who Buys Here

The businesses that order through Musika, and what each one takes.

See Who Buys

For Buyers

One store, one cart, one quotation, delivered to your door.

Start Buying

Magazines

Twelve regional business titles that report the markets Musika serves.

Read the Magazines

We Are Recruiting Agents.

You already know the trade. Stop burning fuel on the road to Johannesburg - bring your orders to Musika and we source, quote, move and deliver them for you.

Companies and individuals across Botswana, Namibia, Zambia and Zimbabwe: runners, traders, retailers and distributors. You earn 1% to 20% commission on every order you bring, with no ceiling.

A Musika agent at a roadside kiosk taking an order while a truck unloads

One Charter, Every Trade.

Every buyer, supplier, partner and agent on Musika signs the Marketplace Charter. It sets the rules of the store - how quotations work, what suppliers pay, how logistics is charged and how disputes are settled - so every party trades on the same terms.

Your business signs once and trades on the same rules as every other buyer and supplier in the marketplace.

A buyer and a supplier shaking hands over the signed Marketplace Charter

In Partnership with the Magazines

Musika runs in partnership with the magazines - twelve regional business titles published by Cabanga Africa Group, five of them written inside the markets Musika serves. The magazines report the market. Musika is where it trades. The platform is built by Cabanga Platforms.

Platform profile

The Musika Platform Profile

Everything about Musika in one document - for media, investors, partners and shareholders. Ten pages, PDF.

Start with What You Need to Buy.

Post the requirement. Our trade desk works it and comes back to you with a supplier and a price.